2013 Cadillac Debuts In Harley Earl’s Old Studio

Caddilac has been riding a two model line up for a few years now with the CTS and the SRX.  Yes the Escallade, and the DTS have been around, but their sales have been less than.  The DTS is getting replaced later this year with the new XTS that debuted in L.A. in November and the Escallade will be around for a few more years.  Now 

Now Cadillac is going full bore into the “C” segment taking on Audi’s A4, BMW’s 3 Series and Mercedes C Series with the all new ATS.  Built on it’s own platform, available in Rear Wheel Drive and All Wheel Drive, the car will weigh in at under 3400 pounds, which is pretty remarkable in this day and age.  It will have three engines available, a 2.5 liter inline four, a 270 horsepower 2.0 Turbo four and a 320 hourspower 3.6 liter V6.

The car debuted Sunday night, just before the NAIAS kicked off at the Center for Creative Studies in what used to be the old GM Styling center.  In fact the ATS’s debut was on the 11th floor room that Harley Earl used as the place to design the signiture cars for General Motors in the 30’s 40’s and 50’s.

How will the car drive?  We will find out when we get our hands on it in a few months.


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